RéVive Skincare — Fall 2022

Helped modernize RéVive's consumer-facing communications for Fall 2022, bringing 360-degree thinking and richer storytelling to a brand built on science-backed credibility. The campaign introduced a model personality for the first time — a departure from RéVive's still-life-only history — spanning video, stills, product, and ingredient content to launch two new hero products: a Fermitif Neck Serum and a hydrogel eye mask, expanding two of the brand's best-selling franchises.

Project Roles: Designer
With Art Director Lucia Martinez and Copywriter Damara Pratt, Jane Smith Agency